Marketing Coordinator
0–3 years · Entry level
Whether you are a scientist considering a pivot into marketing, an experienced marketer moving into the life sciences sector, or an employer trying to build a competitive offer, this guide provides the most comprehensive publicly available salary data for the science marketing profession in 2026. All figures represent base salary unless otherwise stated. Total compensation — including annual bonus, equity, and benefits — can add 30–60% at senior levels.
Data is drawn from 181 live job postings on ScienceMarketingJobs.com, aggregated Glassdoor figures, US Bureau of Labor Statistics data, the BioSpace Life Sciences Salary Report, and specialist UK life science recruitment benchmarks. Full citations are provided in the sources section.
From entry-level coordinator through to Chief Marketing Officer — base salary ranges across the science marketing career ladder in the United States.
0–3 years · Entry level
3–6 years · Mid level
6–10 years · Senior
5–10 years · Specialist track
8–12 years · Director
10–15 years · Senior director
15+ years · Executive
20+ years · C-suite
| Role | Experience | Low ($) | Mid / Avg ($) | High ($) | Top Earners ($) | Bonus |
|---|---|---|---|---|---|---|
| Marketing Coordinator | 0–3 yrs | 50,000 | 59,000 | 72,000 | 80,000 | 5–10% |
| Marketing Manager | 3–6 yrs | 90,000 | 115,000 | 140,000 | 155,000 | 10–20% |
| Senior Marketing Manager | 6–10 yrs | 140,000 | 160,000 | 175,000 | 190,000 | 12–25% |
| Marketing Sciences Manager | 5–10 yrs | 105,000 | 130,000 | 160,000 | 238,000 | 10–20% |
| Marketing Director | 8–12 yrs | 175,000 | 210,000 | 250,000 | 300,000 | 15–30% |
| Senior Director, Marketing | 10–15 yrs | 220,000 | 260,000 | 320,000 | 380,000 | 20–35% |
| VP, Marketing | 15+ yrs | 300,000 | 400,000 | 550,000 | 650,000 | 25–50% |
| Chief Marketing Officer | 20+ yrs | 350,000 | 500,000 | 750,000 | 1,000,000 | 30–60%+ |
All figures in USD. Base salary only. Sources: Glassdoor, BLS OES, BioSpace Salary Report, ScienceMarketingJobs.com live postings (2025–2026).
Location is one of the largest salary variables in science marketing. The three major life science hubs — Greater Boston, San Francisco Bay Area, and New York — consistently pay 18–30% above national averages.
Genentech, Gilead, BioMarin, 23andMe, Guardant Health
Pfizer, Bristol Myers Squibb, Regeneron, pharma agencies
Vertex, Moderna, Biogen, Shire, Ironwood Pharmaceuticals
Amgen, BioAtla, Kite Pharma, J&J Janssen
Illumina, Dexcom, Neurocrine Biosciences, J&J Janssen
MedImmune, FAES, MITRE, policy/comms roles
Seagen, Adaptive Biotechnologies, Immunomedics
Johnson & Johnson, Merck, GSK, Incyte
AbbVie, Baxter, Horizon Therapeutics, Astellas US
GlaxoSmithKline US, Syneos Health, Inspire Medical
| City | Coordinator | Manager | Sr Manager | Director | Sr Director | VP | vs Nat'l |
|---|---|---|---|---|---|---|---|
| San Francisco | $66,800 | $148,000 | $192,000 | $241,000 | $300,000 | $480,000 | +30% |
| New York City | $61,000 | $135,000 | $178,000 | $224,000 | $278,000 | $445,000 | +20% |
| San Diego | $62,000 | $136,000 | $177,000 | $218,000 | $272,000 | $435,000 | +18% |
| Greater Boston | $64,500 | $138,000 | $180,000 | $215,000 | $268,000 | $430,000 | +18% |
| Los Angeles | $61,000 | $134,000 | $175,000 | $214,000 | $267,000 | $428,000 | +16% |
| Washington DC | $61,700 | $132,000 | $172,000 | $214,000 | $267,000 | $425,000 | +16% |
| Seattle | $59,000 | $130,000 | $170,000 | $213,000 | $265,000 | $422,000 | +15% |
| Philadelphia / NJ | $58,000 | $126,000 | $164,000 | $204,000 | $254,000 | $406,000 | +10% |
| Chicago | $57,000 | $122,000 | $158,000 | $199,000 | $248,000 | $395,000 | +8% |
| Research Triangle, NC | $54,000 | $116,000 | $151,000 | $188,000 | $234,000 | $374,000 | +2% |
| National Average | $59,000 | $115,000 | $155,000 | $205,000 | $256,000 | $410,000 | — |
Director figures sourced from Glassdoor aggregated data. Manager/Sr Manager/VP estimated using regional multipliers from BioSpace hub data and Glassdoor regional differentials. Treat non-Director city figures as directional estimates ±10%.
Average salary growth in the life sciences sector from 2023 to 2024 — the largest annual increase since 2021 and more than four times the prior year's rate.
Source: BioSpace Life Sciences Salary Report, 2024
Biopharma companies with median total compensation exceeding $300,000 are headquartered in California, Massachusetts, or New York — confirming the hub premium.
Source: BioSpace Salary Report, 2025
Base salary benchmarks for life science and pharma marketing professionals in the UK. London pays approximately 20% above these national figures — see the regional breakdown below.
| Role | Experience | Low (£) | Mid / Avg (£) | High (£) | Top Earners (£) | London Est. (£) | Bonus |
|---|---|---|---|---|---|---|---|
| Marketing Coordinator | 0–3 yrs | £26,000 | £34,000 | £42,000 | £50,000 | £41,000 | 5–10% |
| Marketing Executive | 1–4 yrs | £28,000 | £36,000 | £46,000 | £55,000 | £43,000 | 5–12% |
| Marketing Manager | 3–7 yrs | £42,000 | £52,000 | £70,000 | £80,000 | £62,000 | 8–18% |
| Senior Marketing Manager | 6–10 yrs | £58,000 | £72,000 | £88,000 | £100,000 | £86,000 | 10–20% |
| Head of Marketing | 8–12 yrs | £70,000 | £92,000 | £120,000 | £140,000 | £110,000 | 12–25% |
| Marketing Director | 10–15 yrs | £88,000 | £115,000 | £148,000 | £175,000 | £138,000 | 15–30% |
| VP Marketing / CMO | 15+ yrs | £140,000 | £175,000 | £220,000 | £280,000 | £210,000 | 20–40% |
Sources: Glassdoor UK (pharmaceutical marketing average £34,641; manager average £51,619); Reed.co.uk salary guide (Head of Marketing £70,000–£125,000); specialist life science recruitment benchmarks (2025–2026).
The UK life science marketing sector is anchored by the "Golden Triangle" of London–Oxford–Cambridge. Salaries outside this corridor are typically 10–20% lower, though remote working is steadily narrowing this gap.
| Region | Multiplier | Key Notes |
|---|---|---|
| London / Greater London | 1.20× | Highest concentration of pharma HQs and life science agencies |
| Oxford / Cambridge (Golden Triangle) | 1.15× | AZ, GSK R&D hubs; proximity to world-class universities |
| South East (excl. Oxford/Cambridge) | 1.10× | Stevenage bioscience campus, Slough/Reading clusters |
| South West | 1.00× | Baseline; Bristol and Bath emerging clusters |
| Midlands | 0.95× | Leicester, Nottingham, Birmingham pharma manufacturing |
| North West (Manchester, Liverpool) | 0.90× | AZ Macclesfield; growing hub with lower living costs |
| North East / Yorkshire | 0.90× | GSK Barnard Castle; strong manufacturing base |
| Scotland | 0.90× | Edinburgh and Glasgow life science clusters growing |
| Wales | 0.88× | Smaller market; Cardiff and Swansea emerging |
| Northern Ireland | 0.85× | Smallest market; Belfast main hub |
| Region | Mult. | Coordinator | Manager | Sr Manager | Director | VP / CMO |
|---|---|---|---|---|---|---|
| London | 1.20× | £41,000 | £62,000 | £86,000 | £138,000 | £210,000 |
| Oxford / Cambridge | 1.15× | £39,000 | £60,000 | £83,000 | £132,000 | £201,000 |
| South East | 1.10× | £37,000 | £57,000 | £79,000 | £127,000 | £193,000 |
| South West | 1.00× | £34,000 | £52,000 | £72,000 | £115,000 | £175,000 |
| Midlands | 0.95× | £32,000 | £49,000 | £68,000 | £109,000 | £166,000 |
| North West / North East / Scotland | 0.90× | £31,000 | £47,000 | £65,000 | £104,000 | £158,000 |
| Wales | 0.88× | £30,000 | £46,000 | £63,000 | £101,000 | £154,000 |
| Northern Ireland | 0.85× | £29,000 | £44,000 | £61,000 | £98,000 | £149,000 |
Calculated from national mid-point figures × regional multiplier. Source: Glassdoor UK, Reed.co.uk, specialist life science recruitment agency benchmarks (2025–2026).
Where you work matters as much as what level you are. The same marketing manager role can vary by $30,000–$50,000 in the US depending on your employer type.
The highest and most stable base salaries in the sector. Structured career ladders, generous benefits packages, and predictable bonus structures. Companies include AbbVie, Pfizer, Roche, AstraZeneca, and Eli Lilly.
US Manager: $115K–$155K | UK Manager: £48K–£75K
Base pay: ★★★★★ | Stability: ★★★★★
Competitive base salaries that can rival large pharma, plus significant equity upside. Higher pace and risk. Senior roles may include 0.1–0.5% equity stakes. Total compensation can be transformational at IPO.
US Manager: $110K–$160K | UK Manager: £45K–£72K
Total comp potential: ★★★★★
Generally 10–20% below in-house pharma at equivalent levels. Offers variety, faster progression, and breadth of therapeutic area exposure. Companies include Syneos Health, IQVIA, OPEN Health, and Fishawack.
US Manager: $90K–$130K | UK Manager: £38K–£62K
Career breadth: ★★★★★
Salaries between agency and large pharma. Siemens Healthineers, Danaher, Abbott, and Becton Dickinson all hire heavily in marketing. Growing demand for digital and AI marketing capabilities.
US Manager: $105K–$148K | UK Manager: £44K–£68K
Digital demand: ★★★★☆
Often the highest-paying at director and above level, particularly at well-funded startups. Product marketing directors can command $175,000–$215,000+ even without the tenure expected in traditional pharma.
US Manager: $115K–$175K | UK Manager: £48K–£78K
Innovation premium: ★★★★★
Science communication and public health marketing roles. Significant pay discount versus commercial life sciences — typically 35–40% below pharma for equivalent seniority. Often offset by purpose, flexibility, and benefits.
US Manager: $65K–$95K | UK Manager: £30K–£48K
Pay level: ★★☆☆☆
| Sector | Director Low ($) | Director High ($) | Typical Total Comp | Key Skill Premium |
|---|---|---|---|---|
| Large Pharma | $200,000 | $280,000 | $280K–$420K incl. bonus | HCP / Omnichannel |
| Biotech | $195,000 | $290,000 | $280K–$500K+ incl. equity | Pipeline storytelling |
| Life Science Agency | $175,000 | $240,000 | $200K–$280K | Medical comms / scientific |
| MedTech | $185,000 | $260,000 | $225K–$340K | Digital / AI marketing |
| Digital Health / Health SaaS | $190,000 | $275,000 | $240K–$380K incl. options | B2B SaaS / demand gen |
| Academic / Non-Profit | $95,000 | $140,000 | $100K–$150K | Science communication |
The life science marketing job market is growing rapidly. Here is the data on year-on-year growth and the factors shaping pay in 2026.
| Period | Avg Growth (All Roles) | Source | Context |
|---|---|---|---|
| 2021 → 2022 | ~8–9% | BioSpace | Post-pandemic talent war; peak demand for commercial talent |
| 2022 → 2023 | ~2–3% | BioSpace | Cooling after record growth; biotech layoff cycle |
| 2023 → 2024 ★ | ~9% | BioSpace / Survey | Largest jump since 2021; four times the prior year's rate |
| 2024 → 2025 | ~5–7% | Industry estimate | AI premium emerging; oncology and rare disease continued surge |
| 2025 → 2026 | ~4–6% | Industry estimate | Stabilising growth; digital/AI skills commanding increasing premium |
★ 2023→2024 growth of 9% was the highest recorded since 2021, according to BioSpace Life Sciences Salary Report.
Having the right specialisation can add $10,000–$30,000 to your base salary in the US, or £7,000–£22,000 in the UK, above peers at the same role level.
| Skill / Specialisation | US Premium ($) | UK Premium (£) | Demand | Trajectory |
|---|---|---|---|---|
| Oncology / Rare Disease specialism Hot | +$15,000–$30,000 | +£10,000–£22,000 | Very High | ↑↑ Rising fast |
| AI & Marketing Technology Hot | +$10,000–$25,000 | +£7,000–£18,000 | Very High | ↑↑ Accelerating |
| Scientific Background (BSc / MSc / PhD) | +$8,000–$20,000 | +£5,000–£14,000 | Very High | ↑ Rising |
| Omnichannel / HCP Marketing | +$12,000–$22,000 | +£8,000–£16,000 | High | ↑ Rising |
| Medical Communications Writing | Premium bracket | Premium bracket | High | → Stable |
| B2B Digital Marketing (Life Sci SaaS) | +$10,000–$20,000 | +£7,000–£14,000 | High | ↑ Rising |
| Regulatory Affairs Marketing | +$8,000–$18,000 | +£6,000–£13,000 | Moderate | → Stable |
| Market Access / HEOR Marketing | +$10,000–$22,000 | +£7,000–£16,000 | Moderate–High | ↑ Rising |
Science marketing is increasingly a candidate-driven market at experienced levels. Here is how to use that to your advantage.
At senior levels, bonus, equity, and benefits can add 30–60% to base pay. Always negotiate each element separately rather than accepting a package as a single number.
If you hold a science degree or PhD, make it explicit in salary conversations. Employers consistently pay a premium for marketers who can credibly engage with key opinion leaders and scientific content.
For remote roles with a San Francisco or Boston employer, the benchmarks in this guide give you grounds to negotiate toward hub-level pay regardless of where you are located.
Oncology, rare disease, and omnichannel/HCP marketing specialists regularly earn $15,000–$30,000 above generalist peers. Quantify and explicitly name these skills in your negotiation.
In life sciences, nearly all offers have a negotiation buffer of 5–15% built in. The market is competitive enough that counteroffers are very rarely rescinded. Always ask.
Many US states now require salary transparency in job postings. Use the salary ranges listed on ScienceMarketingJobs.com to understand where an offer sits within the band before responding.
Common questions about science marketing salaries and careers.
Salary data was compiled between January and March 2026. Where sources provided ranges, midpoints were calculated for comparison tables. US city-level figures at manager and senior manager level were estimated by applying regional multipliers — derived from BioSpace hub data and Glassdoor regional differentials — to national role midpoints. Treat these as directional estimates with ±10% uncertainty.
UK figures are based on Glassdoor UK data, Reed.co.uk salary guides, and specialist life science recruitment agency benchmarks. All figures represent base salary only. Total compensation including annual bonus, equity, RSUs, and benefits can add 30–60% at senior levels.
This guide should be treated as a benchmarking reference, not a guarantee of pay. Individual compensation varies based on employer, exact responsibilities, negotiation, and market conditions. We recommend refreshing benchmarks annually. If you identify data that appears inaccurate, please contact us.
All 16 sources used in this guide, with publisher, date, reliability rating, and URL.
BioSpace Life Sciences Salary Report
BioSpace · 2025 · United States
★★★★★
Primary source for US life sciences pay by role, hub city, and sector. Includes 9% growth figure and hub concentration data (24/27 companies).
Glassdoor Salary Data — US (Multiple roles)
Glassdoor · 2025–2026 · US + UK
★★★★☆
Marketing Director, Manager, Coordinator, and Marketing Sciences Manager data with city-level breakdowns. Applied pharma/biotech filters where available.
US Bureau of Labor Statistics — OES
BLS / US Dept of Labor · May 2024 · United States
★★★★★
Occupational Employment and Wage Statistics for Marketing Managers (SOC 11-2021) and Marketing Coordinators. National and metro area data.
ScienceMarketingJobs.com Live Job Postings
ScienceMarketingJobs.com · March 2026 · US + UK
★★★★★
Salary ranges extracted from 181 active postings including Pfizer, Gilead, Vertex, Siemens Healthineers, Danaher, Syneos Health, and DNAnexus.
Glassdoor UK — Pharmaceutical Marketing
Glassdoor UK · 2025–2026 · United Kingdom
★★★★☆
Pharmaceutical Marketing average £34,641; Pharmaceutical Marketing Manager average £51,619, range £41,757–£64,697; top earners £80,489.
Reed.co.uk Salary Guide
Reed.co.uk · 2025 · United Kingdom
★★★★☆
Head of Marketing £70,000–£125,000; Marketing Manager £45,000–£70,000 for life science and pharmaceutical sector roles.
Life Science Recruitment Agency Benchmarks (UK)
Composite — Multiple recruiters · 2025 · UK
★★★☆☆
Regional UK salary multipliers (London +20%, Golden Triangle +15%, regional discounts) from specialist pharma/biotech recruiters. Composite of SRG, Niche Science & Technology, NonStop Recruitment.
Composite — no single URL
Glassdoor — Marketing Sciences Manager
Glassdoor · 2025–2026 · United States
★★★★☆
Marketing Sciences Manager average $130,482; range up to $238,000. Used for specialist analytics marketing track benchmark.
Glassdoor — Marketing Director by City
Glassdoor · 2025–2026 · United States
★★★★☆
Director city-level data: SF $241K, NYC $224K, Boston $215K, LA $214K, DC $214K, Seattle $213K, Chicago $199K. Used as Director-level city anchors throughout this guide.
Glassdoor — Marketing Coordinator by City
Glassdoor · 2025–2026 · United States
★★★★☆
Coordinator city data: SF $66,824; San Jose $65,947; Boston $64,510; DC $61,665. Used as Coordinator-level city anchors.
BioSpace Regional Hub Data
BioSpace · 2025 · United States
★★★★★
Northern CA life sciences average $212,434; Southern CA $197,682; East Coast (NY/NJ/CT/PA) $190,159; Pacific Northwest $165,054.
Glassdoor UK — Marketing Manager London
Glassdoor UK · 2025–2026 · London, UK
★★★★☆
Marketing Manager London average £47,989; range £40,735–£56,534. Used for London premium validation and regional multiplier calibration.
Pharma / Biotech Executive Comp Disclosures
Composite (SEC filings, Equilar, Radford) · 2024–2025
★★★☆☆
VP and CMO benchmarks; total comp structure (base/bonus/equity) at large pharma and biotech. Drawn from public compensation disclosures and executive salary surveys.
Composite — SEC EDGAR and Equilar data
PMEA / BHBIA Industry Salary Surveys
Pharmaceutical Marketing and Excellence Association · 2025
★★★☆☆
Agency versus in-house premium/discount benchmarks; CRO sector pay data; medical communications compensation ranges.
Available to PMEA/BHBIA members
BLS OES — Marketing Coordinator National Average
BLS / US Dept of Labor · May 2024 · United States
★★★★★
National average for Marketing Coordinator (SOC 13-1161): $59,027. Reference for US entry-level benchmark across all industries including life sciences.
BioSpace — 2023→2024 Salary Growth Data
BioSpace · 2024 · United States
★★★★★
9% average salary growth 2023→2024 — largest since 2021 and four times the prior year's rate. Also source for the 24/27 biopharma $300K+ median pay hub concentration statistic.